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home  /  ON/ Registration of a personal page on the social network Facebook. How to create a fake Facebook profile How to create an additional Facebook account

Registration of a personal page on the social network Facebook. How to create a fake Facebook profile How to create an additional Facebook account

If for you Facebook is just a service for communication and entertainment, accept the fact: you are losing money and losing to competitors. To get out on new level, urgently master this social network to promote your business or personal brand.

Start simple - figure out how to create a Facebook business page and start publishing it online.

In this article, we have combined the instructions for creating a page and tips for upgrading the interface, relevant for 2018.

What is a Facebook business page and how it differs from a personal profile

We find the answers in the terms of the user agreement. There are clear definitions of personal profile and business pages. The main differences lie in purpose and function.

The profile only represents the person. The user creates it solely for socialization and entertainment, that is, for non-commercial use. Facebook is relentless: there are no ads or sales. If you break this rule, your account may be blocked at any time. There are no exceptions.

If you want to make money on Facebook, create a business page. It is also called a fan page. It is an effective and free SMM tool. It is used for promotion, launching advertising campaigns, and monetizing blogs.

The page is suitable for companies, regardless of the scale of their activities, organizations, public figures. Small business entrepreneurs often do without their own website. Its functions are performed by a business profile on the social network.

For the work of page owners, Facebook offers the following opportunities:

  • indexing search engines;
  • access to statistics;
  • self-administration and attracting another person for this;
  • setting up advertising, including targeted and third-party resources using the "Audience network";
  • connecting applications.

The number of subscribers for a personal and business account after recent changes not limited. The "Add to friends" function is provided only for the profile.

There is another type of Facebook account - a group. Otherwise, it can be called a community of interests. It is also prohibited to use it for promotion and earnings.

Important! It is impossible to create a page without a personal profile.

Why start a business account - top 3 reasons

The brainchild of Mark Zuckerberg attracts business representatives with the main quality of its audience - ability to pay.

Companies, entrepreneurs, public figures are actively using this platform, realizing several key goals at once. Here are the main reasons to open your own online presence on Facebook.

Reason 1. Promotion of goods and services in social networks

Today, people come to social networks not only with the desire to spend time with virtual friends. Information about goods and services on Facebook is searched for almost more often than in search engines. It is equally important that users are willing to buy here.

Reason 2. Formation and maintenance of a positive image of the company

Even negative reviews can really be turned into good. Often, when problems arise, customers contact not only the support service, but also write comments (reviews) on the pages social network.

The page administrator responds to requests, offers options for resolving complex situations. Other users see similar dialogues and understand: the company cares about people, all difficulties are solvable.

Reason 3. Ability to analyze the audience

A business page is an ideal platform for communication with potential buyers... Statistics helps to understand who is interested in thematic posts, to determine the best time for publication. Based on the data, it is much easier to compose a portrait of your target audience figuring out the "pain" of the client.

Through polls and analysis of comments, messages with questions from visitors, marketers build a dialogue with subscribers, study their preferences and interests. Formed Feedback... This information is invaluable in shaping your marketing strategy.

How to Create a Facebook Business Page - Step by Step Algorithm

Sign in personal profile.

If it is not there, registration becomes step 1. Will need an address Email or a mobile phone number. It takes a few minutes to create an account. Next, click on the triangle-shaped icon in the top profile panel, then - "Create page".


Step 1. Choosing the type of page

Previously, the user chose from 6 options, now only 2 main page types are offered:

  1. "Company or brand".
  2. "Community or public figure."

Option 1 is preferable for organizations and representative offices that have a specific address, a place where customers will go: office, store, cafe, gym, workshop, etc. If your business is not geographically focused or your goal is personal branding, choose option 2. Click "Get Started".


Step 2. Upload the photo and design the cover

If you have not yet decided on the visual of the page, you can skip this step and come back to it later.


Image requirements:

A logo is ideal for a photo account. It will appear next to each post in the feed, as well as accompany posts and comments. Please note that the photo on the page will be standard, and in publications and announcements - round.


The cover photo is a thematic image. On it are placed inscriptions, slogans and other text information... It is recommended to upload images in PNG format.


Step 3. Come up with a name for the page, select a category and create a username

Name the page with the name of the company (brand) or use keywords related to the field of activity. For example, Computer Repair, Job Search, SEO Services. It is allowed to "dilute" the name with the indication of the city, region: "Rent of apartments in Voronezh".

Not suitable for a name:

  • long slogans-appeals: "Come to us for delicious meals";
  • general words and place names without qualifications. It is forbidden: Saint Petersburg, Obuv. Acceptable:“Excursion tours. St. Petersburg "," Shoes from Petrovich ".


The username should not be used by other page owners. It consists only of Latin letters and numbers. Dots can be used to separate words. For example @ remont.noyt.


Step 4. Add account information

Open the "Information" menu and fill in those sections that you consider key. Stop at the main thing. Priority: history, mission, contact details, website, opening hours.


Step 5: adding a call to action button

Below the cover photo is the Add Button menu. Choose the option that suits you. For example, "Contact". Then click Test Button and see how it works. If you decide to change your call to action, there is an "Edit Button" item in the same menu.


Step 6. Set up your account

Open the "Settings" section. The menu is extensive, but at the start it is worth setting up a basic minimum. In the "General" section, determine which of the users can see your page, publish their posts in the feed, and also be sure to open the opportunity to write you messages and reviews.


Step 7. Fill the page with content

In the feed, select "Write a Post", create a post, then click "Publish." Prepare the page for promotion, make it active and informative. The key to success is regular posting and a variety of content.

Submit expert articles, videos, photos, entertainment posts, live broadcasts. Only "warmed up", that is, the engaged audience goes into the category of customers.


Feel free to ask questions to the Audience Network FB support team.

Watch a short YouTube video on how to create a Facebook Page:

How to design a page to attract more customers - useful tips and tricks

Sometimes just a few simple actions to make the visitor pay attention to the page.

A couple of interesting touches in the design and the conversion increases 2-3 times. Here are 4 important tips to help you make your page more attractive and earn more.

Tip 1: Use a product or product line image on the cover

If the profile photo can be compared to business card pages, then the cover is your free billboard. Use its full potential.

Remember that you have no more than 10 seconds for the user to understand what the page was created for and stay on it. Combine visual information with text. There are no restrictions now, but the optimal size of a text block is no more than 30% of the total area.

Any important information should be visible. Therefore, tell us about discounts, bonuses and other "goodies" in a post that will not get lost in the feed. Use the "Pin to Top of Page" feature. New posts will then appear under the publication about the current promotion. You can also briefly announce discounts on the page cover.

Determine what step the page visitor should take: call, write a message, book a product, go to the order page. Add a Call-to-action button accordingly. Or connect it to the downloaded video. The appeal can be in the text of the post: remind about it, target potential customers to certain actions.

Tip 4. Encourage visitors to go to the site

The main purpose of a Facebook business page is to attract more buyers to your business and increase your earnings. To accomplish this task, work on increasing conversions - increasing the number of clicks to your site.

Use intriguing headlines for your posts, entice useful information... At the same time, promise to tell the entire article or all the necessary data only on the website. Offer a reward if a user shares your post. Alternatively: "Tell your friends about our action and come to the project's website for a pleasant surprise!"

Very often, users ask how to merge multiple Facebook accounts. In fact, such an opportunity in standard interface no. However, there are workarounds. Unfortunately, the method proposed in the article will not allow you to transfer and recreate absolutely all of your data. But that's better than nothing.

So, what kind of unification are we talking about at all? Let's say you have a Facebook account that for some reason no longer suits you. We have created a new account, but what about the content, likes, friends, comments and everything that is “acquired by overwork”?

Archive creation

As a first step, I recommend using the standard function for creating and uploading an archive with account data. This procedure may take some time. The resulting archive will be useful to you in any case if you suddenly decide to delete your account or lose access to it (unfortunately, Facebook at any time can consider you a violator and block your account).

For creating backup data, go to account settings, tab General, button Download a copy of your Facebook information in the lower part.

This will take you to a page where you can download the information and get a copy of what you shared on Facebook.

Now click on the button Start creating archive... Alternatively, you can also download extended archive at the appropriate link below. It is advisable to download both archives. The first is the data itself, the second is, as it were, the account change history, which is also very useful.

Now you have to be patient. Depending on how long and how active you have been with your account, creating an archive may take long time... Up to several hours.

You will see a window like this on the screen. There is no need to look at it and wait for completion. When the operation is completed, you will receive an email notification, after which all you have to do is download the prepared archive.

Restoring friends

As mentioned above, you cannot restore or transfer absolutely all of your data, including your friends. You need to manually add contacts to the new account. Unfortunately, Facebook does not yet have a function to export and import friends.

However, you can import contacts from accounts of services such as Skype or Gmail. So if you have the contact details of most of your friends outside of Facebook, then this is not such a problem. Go to your new Facebook account and import contacts from any service you like (even from a CSV file) via standard function Invite friends.

Be sure to read our long-standing article on How to Download Your Facebook Friends' Email Addresses. Using this method, you can easily upload the received CSV file and send invitations to everyone already in the new account.

What will you lose

Worst of all, there is no automatic import of the information you downloaded from the archive. The archive contains photographs, correspondence, videos, publications. But you will have to download all this and place it on your new chronicle. manually... Re-configure privacy, re-place friends in photos, re-add content tokens, subscribe to pages, and join groups. Because there will be no usual chronicle and news feed. Everything will have to be created from the archive with "pens". And this is a huge piece of work for any active user.

Disconnect or delete your old account?

If you decide to disable or delete your old Facebook account, then do not forget to add the new account to the administrators of all your pages and groups, if any. Otherwise, you will lose access to everything. In addition, the services and applications where you registered with your Facebook account will become unavailable. You will have to manually register / log in with a new account.

After you finish all the preparatory processes and make sure that you no longer need the old account and that no services important to you are tied to it, it is no longer listed in the administrators, etc., you can safely send a request to delete the entire account ...

Conclusion

Even though Facebook allows you to download an archive of your account, there is still no standard or normal third-party solution for “moving” from one account to another.

If you've had any experience with moving data, share your experience in the comments. What tools did you use, how long did it take to set up, how painless was the move?

Almost every Internet user can boast of having an account on social networks today. Registration takes only a few minutes, and the possibilities it provides seem almost endless. In this article we will tell you how to create an account on Facebook - the most famous and popular social network of our time.

What is an account?

Let's start with what is generally understood by the word "account". Basically, this is a personal account that identifies specific user and giving him access to the use of this or that service. The server collects information about the user, but you should not be afraid of this - it guarantees the security and confidentiality of personal data. On Facebook, each account is assigned an individual page, which allows you to initiate and maintain communication with other users by exchanging messages, media files, news, etc. To take advantage of all the available features of the social network, you just need to register.

Registration on Facebook

In general, there are rarely any problems with registration. The Facebook interface has long been translated into Russian, and the user can only follow the steps sequentially. Nevertheless, only those who have discovered the world of social networks, users may face a lack of understanding of the registration process. Step-by-step instruction by registering in FB is presented. Now let's look at the main stages of creating an account.

So Facebook on home page greets its guests with an offer to join the community. Registration is simplified as much as possible - you just need to enter data about yourself and leave your contacts (mobile phone number or e-mail).

The name and surname must correspond to reality, because this is the surest way to find your real friends and acquaintances on Facebook. It is also important to leave a real mobile phone number or e-mail. First, they are used to log in to the site. Secondly, with their help you can restore forgotten password or, if necessary, unlock the page.

Next, you have to fill out a profile: mark the place of residence / study / work, talk about your hobbies, put a photo (avatar), etc. Filling in these fields is optional, however, it will greatly facilitate the search for friends on the social network. You can skip these steps and return to them after registration is complete.

At the end of the process, the system will ask you to confirm your desire to register on Facebook. To do this, a letter will be sent to your specified e-mail with a link and secret code... By clicking on this link, you confirm your intention to use the social network.

If during registration you indicated a mobile phone number, then wait for an SMS with a confirmation code. After entering it on the site, you can use all the possibilities that Facebook offers to its users.

Despite the fact that Facebook is a typical social network, created primarily for the purpose of communication, many users use it to advertise and promote products / services. The monetization of the service forces them to create many accounts in order to wind up "likes" and attract the attention of real users. Fortunately, the social media system monitors fake profiles and blocks them.

. For a fake profile, you cannot use your existing email address, it is better to create a new address that will only be used when registering a new account.
  • This new email address should not be used for other sites and services that require you to link to an email address (for example, to log into a bank account or for any subscriptions).
  • To create a new email address use another postal service(different from your primary email address). For example, if you used a Gmail address to sign up for a real account, use Yahoo or Outlook to create a new email address.

Consider new personal information. You shouldn't give out too much personal information on a social network, but there are a few things to keep in mind:

  • Interests and hobbies- come up with a list of things that will interest your fake user. Think about hobbies, daily activities, favorite pastimes.
  • Date of Birth- choose a date of birth that matches the approximate age of your imaginary user. Date of birth may vary depending on the preferences and interests that you have indicated in the new profile.
  • Name- choose a name that is common enough not to attract too much attention, but not so common as to arouse any suspicion. You should not choose common pseudonyms (for example, "Vasya Pupkin"). Think about the name that was popular with children in the year of birth.
  • Understand what the less is more rule. It's okay to add a few believable details to your account that no one can confirm or deny, such as photos, interests, current location, but don't overdo it! By adding information that people can verify (and understand that it is false), you undermine people's confidence in your new profile, in the end, it may even receive complaints about it as a fake one.

    • For example, you shouldn't list a specific school or place of work in your account, because it is quite easy to determine whether you really worked for this company and attended this school.
    • The less precise details your new profile has, the more believable it will look.
  • Try to minimize the resemblance between your real and fake profile. This includes the fake profile's current location, age, name, interests, job, and so on. All of these points should be noticeably different from your real profile. You also need to change the way you communicate.

    • For example, if you always keep your spelling and punctuation correct on your real page, try ignoring grammar on a fake page.
    • Things like your age and interests cannot be verified, so feel free to compose them without fear of getting caught.
    • Also, in a new profile, you should not add more than one or two people who are friends on your real page as friends, and never add two people whom you could not know if you were not in a certain place (for example, at school or at some event).
  • Add real photos to your profile. It is worth publishing a photo from Google or Yandex, and you will most likely be caught stealing content. So make sure you take real photos and upload them to your new profile. But first, make sure there are no details in these photos that would reveal your actual location.

    • For example, instead of taking a photo of a street in your hometown, you can upload an image of a field or meadow.
  • Don't show your real face. Of course, you don't want anyone to match your real face with a fake profile. Therefore, you should not post photos with your own image.

    Like pages. Like the pages that might be liked by the owner of your fake profile, they will be added to your profile information in the "Likes" section. it easy way give the profile "depth".

  • Show, don't tell. People rarely talk about their personality and other mundane things. Just listing facts about yourself in the hope of filling in blank profile lines will only raise suspicion among people on your friends list.

    • Instead, you can show what kind of person you are by adding information to the Information section, liking pages, indicating your interests, and so on.
  • Limit your Messenger communication. This is another example of the Less is More Rule: The more you talk about yourself or what you do, the easier it will be for another user to figure out that your profile is fake. Unless you have a vital need to discuss an issue in private messages, consider not using Messenger at all.

    • If you do use Messenger, do not forget about the grammar and other communication techniques specific to your posts (for example, if you write informally in your posts and do not pay attention to literacy, do the same in Messenger).
  • Be an avid user. Majority Facebook users are quite active throughout the day, so it is important to add friends, leave likes under the posts, sometimes publish posts, update information about the place of work or contact information.

    • You can use incognito mode in your browser so you can use your fake profile without leaving your real profile.
    • If you want to take a break from using a fake profile, consider posting an appropriate status, such as "Going on vacation." When you go back to your profile after a break, you can even upload some "vacation" photos.
    • Publish posts from time to time - this way you can build confidence in your page and your updates among users. For example, you might post a post about your anniversary.
  • Facebook plans to introduce a fee for using the service

    Facebook is free service and will never charge any fees for continued use of the site. However, you can purchase Facebook credits that can be used to send gifts or to purchase goods, applications, and games.

    Also, if you want to use Facebook on your mobile phone, Please note that charges may apply for internet and / or text messaging use according to the tariffs of your mobile operator.

    Minimum age to register with Facebook

    User age, creating a Facebook account must be at least 13 years old.

    Is it possible to create one Facebook account for several people

    Facebook accounts are intended for individual use... This means they do not allow a joint account. In addition to one email address, only one Facebook account can be registered, since each account belongs to one person, the management of the social network requires that each account be presented under a real name. This allows users to always know who they are contacting. When you create an account, you can use data with third party services to see your contacts with any of your friends in one place.

    Why did I receive an invitation to register on Facebook

    This message was sent because someone invites you. join facebook... Facebook allows its users to send contact invitations by entering their email address or adding contacts.

    If you are already using Facebook, this may mean that your friend provided their email address, which is not currently associated with your Facebook account. If you wish, you can add an email address for your Facebook account to ensure that you will not receive invitations in the future. register on facebook.

    If you are not yet a member and would like to join Facebook, you can use this email address to start the registration process. If you do not want to receive invitations from friends, you can use the unsubscribe link located at the bottom of the received emails.

    How to find out if I have a Facebook account

    If you created Facebook account before - you can find it. You will need the email address, phone number, or username associated with your account. You can also find your account using your Facebook friend's name. When you find your account you can reset your account password. Then you can resume using your account or delete it.

    Create a new Facebook account

    How do I register on Facebook

    create a new account www.facebook.com

    After filling out the registration form, you will receive a message to the specified email address. Just click on the confirmation link to complete the registration process.

    Difference between logging in and registering

    Facebook registration

    If you do not have a Facebook account, you can create one by following a few simple steps... To create a new account, fill out the registration form on www.facebook.com by giving your full name, date of birth, gender and email address. Then choose a password.

    Login to Facebook

    If you already have a Facebook account, you can sign in on the same page. Simply enter your email address and password in the appropriate fields at the top of the page and click the Login button.

    Facebook password requirements

    The generated password should contain at least 6 characters and consist of a sequence of numbers, letters and punctuation marks. If the password you entered is not strong enough, try mixing it with large lowercase letters, or simply making it longer.

    Ideally, the password should be easy for you to remember but difficult for others to identify. For security reasons, the password should also be different from other passwords that you use on the Internet.

    How do I add a security question

    A security question is a useful way to verify your account if you lose access to it. The secret question for your account can be set in Security settings:

    1. Click the ↓ button in the upper right corner of any Facebook page and select account settings.

    1. Click Security in the menu on the left.
    2. Select the Funds Management section and follow the instructions.

    Note: This section will not be displayed if you have already created Secret Question.

    Tips for choosing a good security question:

    • Choose a question and answer that you can remember;
    • Keep your secret question and answer safe;
    • Try to keep the answer so specific that it was impossible to guess.

    Create a Facebook account using a mobile phone

    How to register with Facebook using a mobile phone

    Using a mobile device:

    1. Go to